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Trusted by over 200,000 small businesses for 20+ years
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How small businesses like yours grow with Keap
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How Keap customers get big results
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Serious automation for serious businesses
Say goodbye to feature-based plans. All packages include the entire Keap software platform — because serious growth requires serious software.
Ignite
For small teams
$249/mo
(Billed at $2,988/year) (Billed monthly)
Total contacts
Includes
- 1,500 contacts
- 2 users
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5 proven automations
Choose from a library of tried-and-true automations, proven over 20+ years of serving small businesses.
Grow
For growing teams
$329/mo
(Billed at $3,948/year) (Billed monthly)
Total contacts
Includes
- 2,500 contacts
- 3 users
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10 proven automations
Choose from a library of tried-and-true automations, proven over 20+ years of serving small businesses.
Scale
For larger teams
$499/mo
(Billed at $5,988/year) (Billed monthly)
Total contacts
Includes
- 5,000 contacts
- 5 users
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15 proven automations
Choose from a library of tried-and-true automations, proven over 20+ years of serving small businesses.
Required implementation services to achieve faster results
Never again buy software you don’t have the time or expertise to use. Achieve quick and lasting value by starting off with strategy consulting, migration, and done-for-you services. Learn more
Want to save on implementation? Ask us how via chat or call +1 866-800-0004.
All packages include all these features:
Compare all Keap plans and features
Ignite
Grow
Scale
Software
Contacts
Additional contacts can be purchased as your list size grows.
1500
2500
5000
Users
Additional users can be added for $39 each
2
3
5
Proven automations
Choose from a library of tried and true automations, proven over 20+ years of serving small businesses
5
10
15
CRM
Customer relationship management (CRM)
House all your client activity, data, and communications in one easily accessible place
Contact management
Manage individual contacts and organize by company if selling B2B
Contact segmentation (tags)
Use tags to prioritize your hottest leads and close more deals
Contact lists, filters, and saved searches
Create custom lists within your contacts, filter your contacts easily, and send the right messages to the right contacts.
Tasks
Create contact lists based on specific criteria to take quick action
Notes
Easily enter notes about a contact from your mobile or desktop app
Company records
Easily organize contacts by company
Custom fields
Store business-specific information on the contact or company record
150
150
150
Lists
Create groups of records with similar characteristics for easy filtering and segmentation
Automation history
See what automation actions each contact has received and where they are currently in automated sequences
Lead scoring
Prioritize your hottest leads and trigger automation based on likelihood to buy
Customizable dashboard
Personalize your dashboard to see relevant information and deliver vital data to your team
Marketing
Landing pages
Wow your clients with modern and branded landing pages
Multi-page sales funnels
Create and connect multiple landing pages that convert more leads through your sales process
Forms
Capture leads, collect essential information, and trigger automation when forms are completed
Email marketing
Send broadcast and 1:1 emails, as well as trigger automated emails based on contact activity.
Email broadcasts
Use beautiful, modern email templates to improve engagement and email open rates.
1:1 email messages
Smoothly sync your emails between Keap and Gmail or Outlook for 1:1 email messages
Newsletters
Boost engagement and build customer loyalty with business updates and promotions
AI Content Assistant
Marketing copy written for you with the power of AI.
Text marketing
Send SMS messages
1:1 text messages1
Send individual text messages from the desktop or mobile app (U.S. and Canada only)
Text message broadcasts2
Target your hottest prospects and convert more leads with marketing texts (U.S. only)
Automated text messaging2
Send automated, personal text messages that save time and get read (U.S. only)
Reply handling2
When a contact replies to a text broadcast, you can reply back to them individually (U.S. only)
Dedicated business phone line2
Separate work and personal calls with a business phone number for calls and texts
Mobile app3
Have ready access to contacts, appointments, tasks, and communications on the go and sync to your CRM. Send appointment links and invoices right from the app.
Lead source tracking
Easily segment leads based on where they came from so you know the sources of your most valuable clients
Sales
Sales pipeline
Easily track and manage leads as they move through the funnel
Appointment scheduler
Send an online booking link with available times on your calendar, synced with your Gmail or Outlook calendar
Quotes
Easily create and send quotes that prospects can review and accept with the touch of a button, then turn the quote to an invoice with a couple clicks.
Invoices
Send one-time or recurring invoices that sync with your payment and accounting tools
Checkout forms
Sell online with customizable checkout forms that trigger automations and sync to your CRM
Order bumps
Create new opportunities and maximize order value by offering additional items at checkout
Promo codes
Drive conversions with the ability to apply custom promotions at checkout and track sales through channels
Native payment processor (U.S.)
Enjoy greater convenience, insights and time savings with Keap’s embedded payment solution.
One-time payments
Easily process single payments with invoices and checkout forms
Recurring payments
Sell and manage subscriptions that require recurring payments
Third-party payment processors (U.S. and international)
Accept payments from processors such as PayPal, Stripe and Eway
Service
Internal forms
Automate your team’s internal processes with custom forms that make data collection easy
Google reviews
Connect your Google My Business account and automatically request Google reviews
Third-party integrations
Connect your other software tools to Keap so you can manage everything in one place
Operations
Employee reminders
Send automatic reminders and notifications so nothing falls through the cracks
My Day
See all your upcoming appointments and tasks in one place
Task management
Automatically assign tasks based on triggers or recurring time periods
Billing automation
Automate past-due reminders so you can stop chasing clients for payments.
Credit card expiration reminders
Get automatic notifications before a credit card expires so recurring payments stay on track
Pipeline automation
Know where every customer is in your process and automate next steps at each stage
API & webhooks
Create custom connections to Keap via open API endpoints
Native Zapier integration
Easily connect thousands of software tools to Keap using our built-in Zapier integration
Administrative tools
Reports
Grow your business with comparative data that shows ROI and areas of improvement
Reporting hub
Easily access your most-used reports by pinning them to the top of the page
Email deliverability health dashboard
Keep an eye on your email deliverability stats and know if your emails are being flagged as spam
Default user roles
Easily add a user or partner, select desired access, and assign administrative roles to team members
Custom user roles, groups & permissions
Determine the level of permission for users and their interaction with various records
Merge duplicate contacts
Easily find and combine duplicate contacts
Gmail and Outlook sync
Connect your calendar and email with Keap for appointments and see all 1:1 emails on the contact record
Strategy & Service
Business mapping call
Get a 1:1 consultation with a Keap automation expert to map your customer lifecycle
Visual map document
Get a visual map of your customer lifecycle and corresponding automations to implement
Implementation
App setup
We’ll work with you one-on-one to get your app setup and ready to use.
Launched automations
Our experts will build automations in your Keap app, completely customized to your business
2
3
5
Year 1 Support
Our team is here to support you throughout your entire first year. Each package includes a combination of weekly, monthly, and quarterly calls that are designed to help you achieve success within your first year
Weekly calls with Implementation Strategy Manager
The duration of weekly calls with your ISM. These calls are designed to check in on the status of your implementation and migration projects
1 month
2 months
2 months
Monthly strategy calls
Begin after implementation is complete. These calls with your CSM are designed to identify new opportunities to automate your business
4
3
3
Quarterly strategy calls
Begin after monthly calls are completed. Similar to monthly calls, but on a quarterly cadence.
2
2
2
Third party tool integration
Our experts will set up third-party integrations for you
Up to 2
Up to 3
Up to 5
Migration services
Our migration experts will recreate critical marketing assets from your previous platform in Keap
Up to 15 hours
Up to 20 hours
Up to 25 hours
Data import
Our experts will import your contact data from a CSV file (you’re responsible for cleaning up the list first if necessary)
Wrap-up call
After implementation, you’ll meet with your ISM to confirm all necessary work was completed
Support
Keap Academy
A library of on-demand courses on how to use Keap
U.S.-based phone support
Help is just a phone call away
24/7 chat support
Access chat directly from your Keap app
Dedicated Customer Success Manager
You're assigned a Keap expert who can help you use Keap to reach your business goals
Keap Community
Connect with our vibrant community of Keap users in our dedicated platform (not Facebook)
1 Dedicated phone line and 1:1 text messages are only available for users in the U.S. and Canada.
2 Text marketing (automated text messages and text broadcasts) are only available in the U.S. See all available plans below. Tier 1 (500 messages and 100 voice minutes) is included in all plans at no additional charge, and you may upgrade to higher tiers at any time. Usage over your plan’s allotment is charged at $0.015 per text message and $0.01 per voice minute.
3 Keap mobile app is available in the U.S., Australia, Canada, U.K. and New Zealand
Text marketing pricing tiers
| Tier 1 | Tier 2 | Tier 3 | Tier 4 | Tier 5 | Tier 6 | |
|---|---|---|---|---|---|---|
| Price | Included | $24/mo | $39/mo | $79/mo | $139/mo | $279/mo |
| Messages | 500 | 1,000 | 2,500 | 5,000 | 10,000 | 25,000 |
| Number of minutes | 100 | 300 | 500 | 800 | 1,000 | 2,000 |
| Toll-free number | Included | |||||
| Overages | $0.015 per message, $0.01 per minute | |||||
| Text message add-on (optional) |
500 texts @ $6/month | |||||
| Local number add-on (optional) |
Local number @ $10/month | |||||
Award-winning business automation and CRM platform
Choose from a library of proven automations
Get automations we’ve built over 20+ years working with small businesses like yours.
| Marketing Automation | Sales Automation | Service Automation | Operations Automation |
|---|---|---|---|
| Lead magnet offer (ebook, report, guide, etc.) | Fast cash (flash sale) | Customer satisfaction survey | Hiring |
| Newsletter sign up | One-time webinar | Online review request | New hire onboarding |
| Phone intake | On-demand webinar | Referral request | Billing automation |
| Consultation request | Evergreen webinar | Birthday campaign | Podcast guest management |
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Lead magnet offer (ebook, report, guide, etc.)
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Newsletter sign up
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Phone intake
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Fast cash (flash sale)
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One-time webinar
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On-demand webinar
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Customer satisfaction survey
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Online review request
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Referral request
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Hiring
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New hire onboarding
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Billing automation
We’re here to help
Your Keap subscription also includes:
- U.S.-based phone support
- 24/7 chat support
- A dedicated Customer Success Manager
- Business automation education
Frequently asked questions
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What is a contact?
A contact is a single person recorded in your account. Keap lets you store critical information, including your contact’s phone number, email, address, as well as meeting histories, payments, invoices, conversations, emails and notes. You’ll be able to make every customer feel like an important individual, because that’s what they are.
How much does it cost to add more contacts?
Adding contacts costs the same for all plans, but the cost goes down as you add more contacts. Enter your number of contacts at the top of the page to see specific prices.
How do I add more contacts?
You can add contacts during checkout, directly in your app, or reach out to your Customer Success Manager or Keap support for assistance.
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What counts as a user?
A user is someone who has authority to access the Keap software via their own username and password. Users can be managed via an admin account.
How many users are included?
Keap plans include a certain number of user license(s). Additional users can be purchased for only $39/month.
- Ignite - 2 users
- Grow - 3 users
- Scale - 5 users
How do I add more users?
You can add users during checkout, directly through your app, or by reaching out to your Customer Success Manager or Keap support. Additional users are $39/month.
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What is Keap implementation?
Keap implementation is designed to give you the strategy, training, support and done-for-you services you need to get up and running as quickly as possible in the beginning and maximize the value you get from Keap in the long term. It includes:
- Business mapping session with an automation expert
- Done-for-you automations
- Data import
- Migration services
- 2 months of weekly calls with an expert, then monthly and quarterly for your first year
- Integration of third-party tools
Why is a Keap implementation package required?
After over 20 years of helping small businesses implement software, we’ve seen that the businesses that have the most success and get the most value for their money are those who have strategy, support and services to help them implement the software. When companies fully execute, they experience game-changing results. Conversely, those who purchase the software with good intentions but don’t fully execute, fail to get results, and that doesn’t benefit anyone.
We understand that no one likes a bigger price tag on their software, but this is one of those “you’ll thank us later” situations. The time and money you’ll save with a successful implementation will far exceed your investment in even the most expensive implementation package we offer.
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Is the free trial experience limited or locked down in any way?
The free trial has most, but not all of the features in the paid edition. Limitations include an email sending limit of 10, no ability to process payments, and no ability to send or receive texts.
The goal of the free trial is for you to experience what the software is like before you buy. When you’re ready to truly start using the software, it’s best to upgrade to a paid plan so you get all the features as well as the migration and implementation services, where we do most of the setup work for you.
Will I need a credit card to start the free trial?
No credit card is required for your free trial. Give it a try and find out first-hand how Keap helps serious entrepreneurs get organized, follow up and automate to create peace of mind, grow sales and free up time.
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Can I cancel at any time?
Yes. However, if you’re on an annual contract, please be aware that you’ll be charged a $299 early termination fee if you cancel your subscription before the end of your one-year contract term.
To cancel, initiate your cancellation request at least 10 days prior to the next invoice date by calling Customer Support at 1-866-800-0004 x2 and talking to a Keap representative.
Are there separate fees for receiving customer payments with Keap?
Yes. Whether you use Keap Pay, or a third-party payment processor, each processor will charge their standard processing fee for each payment that is collected. The rates are the same as what you’d pay if not using Keap. Learn more about payment processors.
When you accept payments with Keap Pay, our native processing solution, you get competitive rates plus complete visibility into all your transactions. This improves reporting and troubleshooting.
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What type of support do you provide?
With Keap, you’ll receive call-in support during business hours Monday-Friday, 24/7 online chat support, and email support from our U.S.-based customer support team. You can also reach out to your Customer Success Manager for help with strategy and finding the resources you need. Plus, you have free access to Keap Academy’s live training events and online learning platform, which includes an extensive library of courses, videos and webinars on building business automations within Keap.
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Is Keap secure?
Absolutely. Keap has developed stringent information security risk management policies to ensure confidentiality, integrity and availability of your data. To learn more about Keap’s data security click here.
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What is Text Marketing?
Text Marketing includes one-to-one text messages, automated text messaging, text broadcasts and individual replies from broadcast messages, plus a toll-free marketing number that helps you efficiently reach your leads and clients. It’s currently only available in the U.S.
How much do text messages cost?
Tier 1 (500 messages and 100 voice minutes) is included in all plans at no additional charge, and you may upgrade to higher tiers at any time, starting at $19/month. Usage over your plan’s allotment is charged at $0.015 per text message and $0.01 per voice minute. This feature is currently available to users in the U.S.
Tier 1 Tier 2 Tier 3 Tier 4 Tier 5 Tier 6 Price Included $24/mo $39/mo $79/mo $139/mo $279/mo Messages 500 1,000 2,500 5,000 10,000 25,000 Number of minutes 100 300 500 800 1,000 2,000 Toll-free number Included Overages $0.015 per message, $0.01 per minute Text message
add-on (optional)500 texts @ $6/month Local number
add-on (optional)Local number @ $10/month
Take your small business automation to the next level.
Questions? Call us at
+1 866-800-0004
